Senior Marketing Executive

Primary Role

As a Senior Marketing Executive you will have to develop and maintain the strategies to achieve the organizational objectives. Along with this market condition, evaluation of competitors' data, making plans and evaluation of customer research are also done.

Responsibilities

• Implementing and monitoring the progress of marketing plans and advertising campaigns.
• Formulating and recommending appropriate marketing policies from market intelligence and research projections.
• Preparing and updating market budgets, regularly reporting on performance against target and providing variance analyses and revised projections.
• Recommending pricing and volume discount policies.
• Coordinating market research and market intelligence data.
• Liaising with other divisions/departments.
• Make monthly report and presenting it to the director or VP of the company
• Demonstrate technical marketing skills and company product knowledge

Knowledge / Experience Requirements:

• 7+ years business experience in the communications, public relations or marketing arena, including proven experience in marketing, communications and writing
• Minimum qualification Bachelor’s Degree and Master in Business Administration (MBA)
• A strong track record of positioning an organization to achieve tangible outcomes in a competitive communications environment
• Proven expertise in social media and the digital arena
• Excellent writing, editing, presentation and research skills, with the ability to provide diverse writing samples
• Strong budget and supplier management
• Strong interpersonal skills – includes building effective relationships, positive interaction and effective problem solving